Ian Smith

Email: i2is@hotmail.com
Call: +44 771 943 9167
Connect: LinkedIn

I am a professional Graphic & Digital Designer based in London.

I have over 20 years of experience delivering innovative, effective, and brand-focused design solutions across print and digital media. My work spans a wide range of sectors – including technology, healthcare, finance, retail, fashion, education, construction, and non-profit – supporting both local businesses and global brands.

I specialise in translating complex briefs into clear, compelling visual communication. From initial concept through to final delivery, I bring a strong eye for detail, strategic thinking, and a commitment to design excellence. My experience includes leading creative direction, collaborating directly with clients, and working with multidisciplinary teams, developers, printers, and freelancers to ensure projects are delivered on time, on brand, and to a consistently high standard.

I thrive in both in-house and agency environments, combining creativity with practical execution to solve design challenges and deliver results that resonate.

Key Skills:

Conceptual creative strategies

Art direction and creative lead

Liaising and presenting to clients

Branding and logo design

Graphic design & illustration

Website UX & UI design

Social media design

Print design and artworking

Packaging and label design

Typography and typesetting

Photography and photo editing

Motion graphics & video editing

Software Skills:

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe XD

Adobe Premiere Pro

Adobe After Effects

Figma

Microsoft Word

Microsoft Powerpoint

HTML & CSS

Wordpress & WooCommerce

Various AI generative tools